Joining CeCe Caldwell’s
is an important investment for
your business while supporting
eco & earth friendly products
how it Works
Become a part of the CeCe community today!
Retail format in which to sell
- antique mall
- or a multiple-vendor boutique
Regular store hours
have regular customer interactions – hold workshops & demonstrations
establish an active social media presence to promote retailer & CeCe brands
have a positive attitude & willingness to share tips & techniques with consumers.
As a retailer, you will be given an exclusive zip code defined area without direct competition from another retailer. Population densities and demographics are among the considerations for establishing territorial boundaries. Territories remain exclusive as long as sales are commensurate with the market segment of your area.
Your initial order is shipped on a pallet from our manufacturing facility in AZ and contains every color in our current, trending color palette and each of our finishes, stains and enhancements. You will have everything you need to start selling right away! (Investment is US Dollars)
We also provide complimentary Retailer training to you.
Be part of an American-born company that provides the DIY market with colorful, natural, and safe finishes for furniture and home decor. We are the only company that offers a complete line of natural products – paints, stains, waxes, brush-on finishes and enhancements.
Here's what our retail community is saying...
Vintage Birch Designs @ Robin's Egg in Milford, NH
I became a CeCe Caldwell’s retailer in Lansing, MI after being a customer since the early days of the company. I love to paint furniture and see the transformation process. It’s very rewarding for me to work for a company that cares about my health, the environment, and making a product coming 100% from the USA. It’s also a reward to teach other people to use CeCe Caldwell’s products and see their happiness when they transform an item themselves.
Lucky Star Lane -- Lansing, MI
Flutterby Creations -- West Chester, OH
As a member of our community, we are commited to
helping you make the most of your paint business.
about the environment and
are committed to using recycled
materials as much as possible. Our
containers and labels are just a couple
of examples of this promise.
manufactured products is a priority. Most CeCe products proudly boast the “Made in the USA” stamp and are inspired by regional
become a Retailer
Fill out the form below to learn more about what it means to be a retailer.